Slides and audio from New approaches to free-to-play game design, my game monetization talk presented at GDC Next ’14 in Los Angeles. Here is the talk description: Too often, a game team chooses the free-to-play business model without truly considering the design of monetization elements early in the project. Only when it is too late into the development cycle do they learn that there is not a clear or compelling reason for players to spend money within […]